Sponsorships

Social investment by the TAC

Sponsorships are an important part of the way the TAC promotes road safety and supports those injured on our roads to get their lives back on track.

TAC sponsorships provide our partners with funds to make a positive impact in the community and to promote road safety messages to key audiences.

Commercial Sponsorships

Our Commercial Sponsorships allow us to work collaboratively with select partners, helping us engage with our priority audiences.

There are two commercial sponsorship opportunities:

  • Stream A: Road safety behaviour
  • Stream B: Enhance outcomes for people affected by road trauma

Read more about Commercial Sponsorships.

Geelong Region Sponsorships

These sponsorships empower groups and organisations to be leaders and ambassadors for road safety within the Geelong region with their respective audience and networks.

Read more about Geelong Region Sponsorships.

Frequently asked questions

Can I apply outside of the application round?

There is one round each year and applications for sponsorship must be submitted during the application period to be eligible.

Does the organisation need to be based in Victoria to be eligible for sponsorship?

No, however the TAC is focused on Victorian road safety, so the proposal must meet the relevant strategic priorities detailed in the sponsorship application guidelines to be eligible.

When will applicants be notified of the outcome?

Applications will close at 5 pm AEST on 21 August 2024, and applicants will be notified of the interim outcome by the end of September.

If my proposal is not successful this year, can I apply again next year?

In most cases yes, but we suggest reviewing the sponsorship application guidelines to see how your proposal aligns to the assessment criteria.

How can I ask questions about the sponsorship process?

The best way to find out more is to attend the information session on Wednesday 24 July, alternatively email askus@tac.vic.gov.au

Can the TAC partnerships team review my application before submission?

Unfortunately we are unable to review any applications prior to submission. This is to ensure a fair and equal process for all applications. However we can answer any general questions you may have, please attend the information session (above) or email askus@tac.vic.gov.au

How long will it take to complete an application?

The time is takes to complete an application will vary between each proposal. Please allow plenty of time, avoid leaving it until the last day to submit, and ensure you have all the necessary supporting documents uploaded.

Will my event or proposal receive the amount of sponsorship it’s received in the past?

The TAC has introduced an Expression Of Interest (EOI) for sponsorship to ensure that the assessment process is fair and equitable, this means that sponsorship is not necessarily guaranteed. The sponsorship is based on the application received, and is assessed against a set of weighted criteria.