There is one round each year and applications for sponsorship must be submitted during the application period to be eligible.

No, however the TAC is focused on Victorian road safety, so the proposal must meet the relevant strategic priorities detailed in the sponsorship application guidelines to be eligible.

Applications closed on 21 August 2024. Applicants will be notified of the interim outcome by the end of October, with finer negotiation, endorsement and contractual processes to follow.

In most cases yes, but we suggest reviewing the sponsorship application guidelines to see how your proposal aligns to the assessment criteria.

The time is takes to complete an application will vary between each proposal. Please allow plenty of time, avoid leaving it until the last day to submit, and ensure you have all the necessary supporting documents uploaded.

The TAC has introduced an Expression Of Interest (EOI) for sponsorship to ensure that the assessment process is fair and equitable, this means that sponsorship is not necessarily guaranteed. The sponsorship is based on the application received, and is assessed against a set of weighted criteria.

Please submit one application inclusive of all activity in your proposal.

We are seeking innovative applications from new and existing rights holders. For some examples of current and past sponsorship activity, you can view the Country Racing Victoria ‘ready’ campaign on the TAC website, AFL Victoria Club Rewards or Always Live – Keep the Band Together.

Please make yourself familiar with the eligibility and ineligibility criteria detailed in the application guidelines. Please also view the TAC grants program webpage for community-based road safety programs to determine if this is more suitable.

We encourage you to select the most appropriate stream to apply for sponsorship. When assessing applications, we reserve the right to allocate the application under a different stream if it is deemed more appropriate.

Local sporting or recreation clubs are ineligible for sponsorship. However, we encourage you to collaborate with your governing body should you wish to submit an application. Current examples of local club sponsorship with the TAC are via regional, state or national bodies. These include the likes of AFL Victoria, Victorian Tourism Industry Council, Golf Australia and Country Racing Victoria.

Sponsorship investment will be based on a number of factors including total weighted assessment score, opportunity on offer, strategic alignment, and the assets available.

The TAC’s assessment and review processes are thorough to ensure all applications are considered fairly. It is expected that interim outcomes will be shared in October, with finer negotiation, endorsement and contractual processes to follow. Please consider your applications carefully to ensure alignment with these anticipated timelines.